Can microbial astaxanthin disrupt the dietary supplement market?

SOPHIA ANTIPOLIS, France – February 22, 2023 │ The health and nutritional benefits boost the high demand for natural astaxanthin. The algae-based astaxanthin dominates the dietary market, but it presents a huge weakness: a fishy smell. Therefore, microbial astaxanthin takes advantage of the algae product’s flaw to consolidate its position in the dietary supplement market.[…]